Power Players

Meet the Team

Forward thinking. Committed. Confident. Trusted. Fun.

These are just a handful of the adjectives that describe each and every Power Group team member, from our president and CEO to our valued interns.

This talented group of Power Players are at the heart of our company culture. Almost every time a prospective new hire interviews with us, he or she will ask, “What’s the best part about working at Power?” The answer is always the same – the team. We genuinely enjoy working together and supporting each other in order to achieve growth for our clients, our agency and ourselves as professionals. We watch our teamwork fuel our success time and time again.

We believe that personal growth fuels professional growth, so we invest in substantial training, such as coaching clinics and leadership development courses. We offer the best in the business when it comes to PR and social media expertise, and recruit top talent to serve our clients well.

While our backgrounds and perspectives differ, we share the key values and traits that make us who we are as an agency. Do the right thing. Win together. Create happiness and fun. Connecting together as a team allows us to connect with our clients, journalists and influencers.

Amy Power

President & CEO

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Amy Power

President & CEO

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Amy Power is the founder and president of The Power Group headquartered in Dallas, TX. She works hand-in-hand with CEOs and marketing directors of nationally known brands as well as entrepreneurial ventures.

Amy has been a publicist for more than 20 years. She has public relations and marketing experience that spans the following industries: consumer packaged goods, commercial real estate, franchising, outsourcing, telecommunications, sports marketing, automotive and aviation, luxury marketing, medical and dental, nonprofits, as well as a wide array of retail concepts.

Her experience and client roster include work for national brands such as Pepsi-Cola, Frito-Lay, and Borden to emerging brands such as Vacation in a Bottle, Which Wich, and the Cavanaugh Flight Museum.

  • First concert – The B-52s at The Fox Theater in Atlanta
  • Favorite restaurant in Dallas – Uchi
  • Favorite quote – “Something Happens When You Are Ready.”
  • Cocktail of choice – Vodka with soda, two limes
  • Go-to karaoke song – Anything from The Pretenders. Plus, I love Chrissie Hynde’s bangs
Kortni Robinson

Vice President, Operations

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Kortni Robinson

Vice President, Operations

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Kortni Robinson is a natural people person who enjoys a challenge. She began working for The Power Group in August 2016 as a public relations intern. She now serves as the agency’s Vice President of Operations. In this role, she determines opportunities for new business and develops strategic proposals/PR strategies for prospects. She also oversees the agency’s marketing efforts including social media, website, award nominations and more.

Kortni graduated from Texas Tech in August of 2016. She received a B.A. in journalism and minor in public relations. During her time at Texas Tech, she generated strong connections with members of the Lubbock community through her many internships, work experiences, and school activities. She also served as social chairman for her sorority, Delta Delta Delta. Her previous communications experience includes work at FOX34, KAMC/KLBK news, and The Lubbock Avalanche Journal.

In her free time, she enjoys working out at Dallas fitness concepts and cooking recipes from Pinterest. Kortni also runs a foodie Instagram account, Chicken Critic, and is on a constant mission to find the best chicken dishes in Dallas.

  • First concert – Brad Paisley
  • Favorite restaurant in Dallas –  Hudson House, R+D Kitchen or Joe Leo
  • Favorite quote – You only live once
  • Cocktail of choice – Skinny Mambo Taxi or glass of Sauv Blanc
  • Go-to karaoke song – Daddy’s Money by Ricochet
  • Hometown – Decatur, TX
Alison Cox

PR Strategist

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Alison Cox

PR Strategist

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With more than two decades of experience in both agency and corporate settings, Alison Cox develops and manages integrated communications programs that drive audiences to action. She excels at distilling complex concepts into benefits-driven messaging for non-technical audiences.

Alison’s work has run the gamut from brand marketing and corporate reputation management to product launches and crisis management for clients at Ketchum, Edelman, and MWW. Her industry specialties include energy, telecom/mobility, B2B services, and retail.

Additionally, Alison directed executive and corporate visibility, corporate citizenship, and consumer marketing programs at Oncor, the largest regulated electricity transmission and distribution utility in Texas.

A graduate of Texas A&M University, Alison holds a bachelor of arts degree in English Literature and Journalism. She serves on the board of directors for Little Hands Book Bank, a North Texas organization that encourages reading-readiness by providing starter libraries to pre-K children.

 

  • First concert – Def Leppard at the Coca-Cola Starplex
  • Favorite restaurant in Dallas – Meso Maya
  • Favorite quote – You miss 100% of the shots you don’t take
  • Cocktail of choice – Moscow mule
  • Go-to karaoke song – Girls Just Wanna Have Fun
  • Hometown – Garland, Texas
Jeff Cheatham

Publicist

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Jeff Cheatham

Publicist

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As a Publicist, Jeff brings over 15 years of media outreach experience to The Power Group. His approach includes a thorough assessment of each client’s value proposition, and how their unique storylines can best be integrated with their desired target audiences.

Jeff honed his public relations skills in the fast-paced world of NASCAR for over 10 years, representing top drivers, teams, and sponsors on a national stage. Previous clients include blue chip brands such as Red Bull, NTT DATA, and Weaver Accounting. In another career highlight, he also led the PR effort on behalf of the city of Dallas, during a solemn remembrance of the 50th anniversary of JFK’s assassination in Dealey Plaza.

Jeff graduated from the University of Texas with a B.A. in English. He’s a half-marathon pace leader with the Dallas Running Club and the Chairman of the Networking & Partnerships Committee with the Dallas Chapter of the Public Relations Society of America (PRSA). He lives in East Dallas near White Rock Lake with his wife and two rescue dogs.

  • First concert – Otis Day and the Knights
  • Favorite restaurant in Dallas – Campisi’s Egyptian Lounge
  • Favorite quote – “You’ll regret bad decisions, but once. And that will be continually.”
  • Cocktail of choice – Vodka and soda
  • Go-to karaoke song – seriously, I’ve never done this
Meagan Byrne

Account Supervisor

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Meagan Byrne

Account Supervisor

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Meagan Byrne is a seasoned public relations professional and joined The Power Group in September 2021. Meagan is known for her ability to deliver out-of-the-box, big picture ideas, and has experience launching national LTOs, executing grand opening events, coordinating press trips and engaging with media across a variety of industries.

She is a Northerner through and through, being born in New Jersey and raised in New York. She left the Empire State to study communications, with a concentration in public relations, at North Carolina State University in Raleigh, N.C. After graduating in 2015, she served in several roles at PR agencies within the Triangle, and throughout her career has experience spanning the national and local food and beverage, franchising, hospitality, lifestyle and health and wellness industries.

Meagan is a member of The Power Group’s leadership team and spearheads the agency’s collegiate internship program.

Outside of the office, you can find Meagan by the nearest television watching any sport she can, in the pit at a live music event or scavenging to find the perfect buffalo wing (with blue cheese, of course).

  • First concert – All Time Low (I was a true emo teenager)
  • Favorite restaurant in Dallas – TBD, open to all the recommendations!
  • Favorite quote – “But you know that when the truth is told, that you can get what you want or you can just get old” – Billy Joel
  • Cocktail of choice – Deep Eddy’s grapefruit and soda with a lemon slice (very important!)
  • Go-to karaoke song – Mr. Brightside by The Killers
  • Hometown – Eastchester, New York
Brianna Vallelong

Account Supervisor

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Brianna Vallelong

Account Supervisor

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Brianna joined The Power Group in October 2021. She built her career in New York City, bringing to life unique messaging for household beauty and lifestyle brands. Brianna is a grounded leader, with a natural ability to respond to challenges with confidence and optimism. She is dedicated to the tactical planning and effective implementation of strategies that deliver impactful results for clients.

Brianna graduated from Hofstra University in May of 2018 with a B.A in Public Relations and a double minor in Marketing and Speech Communications. She currently holds a membership with the Public Relations Society of America (PRSA).

Outside of work, Brianna enjoys staying active, FaceTiming with her family dogs and taking one too many trips to the local HomeGoods.

  • First concert – Hilary Duff
  • Favorite restaurant – New to Dallas, but excited to find out!
  • Favorite quote – “Sometimes it’s storming when you wake up in the morning, you can give up and drown in the pain or learn how to dance in the rain”
  • Cocktail of choice – Sauvignon Blanc
  • Go-to karaoke song – “I Want It That Way” Backstreet Boys
  • Hometown – Staten Island, NY
Chrisa Head

Senior Account Executive

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Chrisa Head

Senior Account Executive

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Chrisa joined The Power Group in August 2021. Results-driven and reliable, Chrisa is adept at crafting compelling stories and implementing strategic plans that drive growth and success for her clients. By leading multiple accounts across different industries, including food and beverage, lifestyle and credit unions, she stays true to each of her clients’ brand identity that resonates with their target audience on a local and national level.

She was born and raised in DFW but moved to New Jersey to further her academic and athletic career as a student-athlete at Seton Hall University. Chrisa graduated in May 2019 with a B.A. in communication and a minor in journalism and public relations.

In her free time, she enjoys trying new restaurants in Dallas, spending time with family and friends and binge-watching the Real Housewives franchises.

  • First concert – Def Leppard
  • Favorite restaurant in Dallas – Lucia
  • Favorite quote – “Be cool. Don’t be all uncool.” – LuAnn de Lesseps
  • Cocktail of choice – Skinny Margarita with tajin
  • Go-to karaoke song – Valerie by Amy Winehouse
  • Hometown – Lewisville, TX
Hope Beitchman

Account Executive

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Hope Beitchman

Account Executive

Hope joined The Power Group in May 2023 as an Account Executive. She has worked in media and communications for the last seven years and loves sharing peoples’ stories.

Hope graduated from the University of Missouri with a Master of Arts in Journalism in May of 2021. However, she is a Texan at heart. Prior, to moving to Missouri, Hope graduated from Texas A&M University with a B.S. in Agricultural Communications and Journalism in May of 2019. Her previous communications experience includes work at Fox 4 here in Dallas; KOMU 8 News in Columbia, Missouri and KBTX Media in Bryan, Texas.

If she is not in the office, you can find her exploring new coffee shops around Dallas or spending time with her family, friends and dog, Trixie.

  • First concert – The Cheetah Girls
  • Favorite restaurant in Dallas – Wok Star
  • Favorite quote – An arrow can only be shot by pulling it backward. So, when life is dragging you back with difficulties, it means that it’s going to launch you into something great. So just focus and keep aiming.” – Paulo Coelho
  • Cocktail of choice – Margarita
  • Go-to karaoke song – Anything by Taylor Swift
  • Hometown – Boerne, Texas
Carter Brannan

Social Media Specialist

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Carter Brannan

Social Media Specialist

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Carter Brannan is a social media specialist for The Power Group. Before joining TPG, she interned at The University of Oklahoma’s student-run agency, Lindsey + ASP, Front Burner LLC and was a Campus Ambassador for Bumble. She graduated summa cum laude from the University of Oklahoma in 2021 with a B.A. in advertising.

Outside of the office, Carter enjoys fueling her online shopping addiction, finding new inspiration and recipes on TikTok, traveling with friends and family and hanging out with her cats.

  • First concert – Hannah Montana/Miley Cyrus
  • Favorite restaurant in Dallas – Little Katana
  • Favorite quote – “I don’t know, man…I just started eating pasta and I was like, ‘Wow, my problems…where did they all just go?’”
  • Cocktail of choice –Espresso martini
  • Go-to karaoke song – Big Girls Don’t Cry by Fergie
  • Hometown – Dallas
Jane Beck

Account Executive

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Jane Beck

Account Executive

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Jane joined The Power Group September of 2021. She is excited to lead her clients in both the B2B and B2C spaces as an account coordinator.

Prior to joining TPG, she interned with Pierpont Communications, JHL Company, and Social Venture Partners. She graduated from the University of Texas at Austin in May of 2021 with a B.S. in Public Relations and a Minor in Business Foundations. Outside of the office, Jane enjoys long walks, yoga, and traveling with friends and family.

  • First Concert – Jonas Brothers
  • Favorite Restaurant in Dallas – R+D Kitchen
  • Favorite Quote – “Believe you can and you’re halfway there.” Theodore Roosevelt
  • Cocktail of Choice – Spicy Margarita
  • Go-to-Karaoke Song – Wide Open Spaces, Dixie Chicks
  • Hometown – San Antonio, TX
Mary Tolan

Assistant Account Executive

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Mary Tolan

Assistant Account Executive

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Mary Tolan is an assistant account executive for The Power Group. She first joined the team as an intern in at the start of 2022 and has worked her way up to being a full-time member of the agency.

She recently graduated from Southern Methodist University with two Bachelor of Arts degrees in Public Relations and Strategic Communications and Spanish, as well as a minor in history.

Originally from outside of Boston, Massachusetts, Mary has thoroughly enjoyed the time she has spent in Texas but hasn’t completely committed to using “y’all” instead of “you all.” In her free time, she loves to spend time back in Boston, trying new Dallas Restaurants, and going to Pilates.

  • First concert – The Naked Brothers Band
  • Favorite restaurant in Dallas – Sachet
  • Cocktail of choice – Paloma
  • Go-to karaoke song – Tiny Dancer, Elton John
  • Hometown – Belmont, Massachusetts
Emilie Kinzel

Social Media Coordinator

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Emilie Kinzel

Social Media Coordinator

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Emilie Kinzel is a social media coordinator for The Power Group. Originally from Ohio, she recently relocated to Dallas to advance her career and expand her expertise in social media. Dedicated to fostering meaningful connections between brands and their target audiences, Emilie excels in creating creative content and innovative social media campaigns. She graduated magna cum laude from Ohio University in 2023 with a major in Communications and a minor in Marketing.

Outside of the office, Emilie enjoys exploring her new city by trying out new restaurants, walking on the Katy Trail, shopping, or indulging in her guilty pleasure of watching reality TV.

  • First concert: High School Musical Live
  • Favorite restaurant in Dallas: Lyla or Hudson House
  • Favorite quote: “Fear is stupid. So are regrets.” -Marilyn Monroe
  • Cocktail of choice: Dirty Martini
  • Go-to karaoke song: Umbrella by Rihanna
  • Hometown: Cleveland, OH
Gracie Beardsley

Public Relations Intern

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Gracie Beardsley

Public Relations Intern

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Gracie Beardsley joined The Power Group in January 2024 as a Public Relations Intern. Originally from the New York City area, Gracie spent most of her youth working in the professional theatre industry, including Broadway National Tours and television networks such as ABC, CBS, and NBC, as well as regional theatres. 

Her journey eventually led her to Fort Worth, Texas, where she currently thrives as a junior at Texas Christian University, majoring in Communication Studies with a minor in Film and Media Studies. Gracie first discovered her passion for Public Relations through internships with The DEC Network and Vineyard Vines and is thrilled to continue honing her skills and knowledge with The Power Group this semester. 

Outside of Public Relations, she loves to travel with her friends and family, attend local theatre productions, and cheer on TCU during all their sporting events.  

  • First concert: Blake Shelton 
  • Favorite Restaurant in Dallas: Torchy’s Tacos 
  • Favorite quote: “Being true to yourself never goes out of style!” – Legally Blonde 
  • Go-to Karaoke Song: Anything Taylor Swift! 
  • Hometown: Franklin, Tennessee 
Caroline Guerino

Account Team

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Caroline Guerino

Account Team

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Caroline joined The Power Group in October of 2024 as a Social Media Intern. She recently graduated from the University of Alabama with a degree in Marketing and Finance.

Outside of work, Caroline enjoys spending time with her friends, shopping, and watching Alabama football. In addition, she loves to travel and is always looking for a new adventure.

Caroline is eager to learn more about social media and is so grateful for the opportunity to learn from everyone at The Power Group.

  • First Concert – Taylor Swift
  • Favorite Restaurant in Dallas – Hudson House
  • Cocktail of Choice – Strawberry Mojito
  • Go-to Karaoke Song – Unwritten by Natasha Bedingfield
  • Hometown – Houston, Texas
Emily Coyle

Public Relations Intern

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Emily Coyle

Public Relations Intern

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Emily joined The Power Group in May 2024 as a public relations intern. She is a current senior at Texas Christian University pursuing a degree in strategic communication along with a comparative race & ethnic studies and design studies double minor.   

In her free time, Emily enjoys searching for the best cafes in Texas, going on walks with her pocket Pitbull, and rewatching the same three Netflix shows. Emily is excited to learn more about the public relations industry and hopes to become a professional communicator and a better strategic writer. She is so grateful for the opportunity to work with the Power Group. 

  • First Concert – Victoria Justice
  • Favorite Quote – “Y’all mind if I have a good week?”
  • Cocktail of Choice – Ranch Water with Tajin
  • Go to Karaoke Song – Take Me Home, Country Roads – John Denver
  • Hometown – Coopersburg, PA

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