we believe

in powerful stories

We are The Power Group, and we are more than a public relations firm…we’re your best story.

We have a passion for press releases, affection for AP Style and penchant for perfectly crafted communications. We respect the old-school art of relationship building while bringing innovative, fresh thinking to all we do. We’re committed to our clients – winning together is what brings us to work, eager to start our days.

“Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”

– The Public Relations Society of America

Our Mission

At our heart, we’re natural communicators and storytellers. We’ve always been more than a PR agency, offering tailored services that make our clients’ messages more powerful. Using the power of communication, we serve as consultants and partners to our clients, moving their businesses forward.

Our Vision

We’ve positively impacted the perception of what a PR agency is, how it operates, and what it is capable of in the eyes of clients, employees and partners.

Sound like a company you want to partner with? Find out why we are your best story.

About us

Do The Right Thing. Win Together. Create Happiness and Fun.

Meet the power team

Brand Experience

  • Cotton Patch Cafe
  • Promised Land
  • Lala USA
  • Stream
  • Golden Chick
  • TPS
  • Pollo Campero
See our work

“BenefitMall has had the pleasure of working with The Power Group for the last several years. Amy and her team have greatly contributed to our PR strategy. By leveraging their insight and expertise, we have flawlessly executed our PR initiatives. As a result of their hard work and dedication, we have increased awareness of our company through contributed content, press releases, award nominations and more!”

-Kim Neeley, Director of Brand and Marketing Communications, BenefitMall

“I’ve had the pleasure of working with The Power Group for the past 5 years at Borden Dairy Company.  They were introduced to our organization after the acquisition of the Borden brand and portfolio relaunch.  I have found the entire team to be professional, innovative and strategic.  Their approach to PR has been a breath of fresh air!  This team really gets it and they have been flexible enough to upsize or downsize based on business needs and objectives.  I highly recommend The Power Group.  They’ve been true partners in every sense of the word.”

-Jenica Oliver, Sr. Director Brand Marketing & Innovation, Borden Dairy Company

“The team at The Power Group was an absolute pleasure to work with! They helped us launch our subscription service when it expanded to Dallas. Everyone we worked with was so professional, organized, responsive and strategic. They answer questions before you even think to ask them. The Power Group is clearly well connected with Dallas media publications and influencers, which allowed for us to exceed the goals we set before beginning the project. I would highly recommend working with The Power Group.”

-Emily Herring, Head of Marketing, INWEGO

“Thanks to the team at The Power Group for their efforts in turning a “wicked” incident—one of our customers dislocated his jaw when attempting to bite into a double-meat Wicked® sandwich—into a positive, brand-building experience. The story received positive national media attention (CNBC, Jay Leno, and AOL News, among others), and we launched a successful social media promotion to rename the super-size sandwich. Amy Power and her team took swift action, and we are very satisfied with the results.”

-Jeff Sinelli, CEO, WhichWich

Testimonials

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