Digital Marketing

5 Reasons Why Influencers Matter in Today’s Digital World

In today’s technology filled world, the role influencers play in our lives is incredibly relevant. Whether they are showing snippets of th...

8/6/08 Read More

Why Diversifying Your Social Media Presence is Important

In the world of social media, where trends are ever evolving, establishing a diverse online presence is essential for individuals and busine...

7/23/07 Read More

Savor the Flavor: A Foodie’s Tour of The Power Group’s Restaurant Clients

It is no surprise that DFW has no shortage of exceptional restaurants! In fact, there are so many that it can be difficult to choose where t...

7/17/07 Read More

Current Trends in Influencer Marketing

Influencer marketing continues to evolve, presenting brands with new opportunities to connect with their audiences. Below are three signific...

6/12/06 Read More

What is Newsjacking and How to Leverage it for Clients

Newsjacking, like catching the perfect wave in a sea of information, empowers PR professionals to ride the momentum of breaking news, positi...

3/11/03 Read More