Why Diversifying Your Social Media Presence is Important
In the world of social media, where trends are ever evolving, establishing a diverse online presence is essential for individuals and busine...
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What is Newsjacking and How to Leverage it for Clients
Newsjacking, like catching the perfect wave in a sea of information, empowers PR professionals to ride the momentum of breaking news, positi...
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3 Things I’ve Learned Working in the PR Industry
In life, we’re constantly faced with challenges that are meant to teach us valuable lessons. Some of the greatest lessons are passed on by...
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5 Keys to a Successful Grand Opening Event 5 Keys to a Successful Grand Opening Event
There is nothing more exciting than seeing a new restaurant or bar open in your city. Whether you come across a sneak peek on the brand’s ...
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Strategies to Get your Brand’s Story Featured in Local Media
In the fast-paced world of local media, capturing the eyes and ears of your audience can be a daunting task. Prior to joining The Power Grou...
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